Today, organizational culture has a significant impact on business performance and productivity. Most of the successful companies are making workers’ affairs a priority than the profits. A more substantial percentage of the employees in industries consist of the young workforce. Surprisingly, most young workers concentrate more on their treatment than offers and salaries. Companies have come to realize organizational culture is what makes the difference between failure and success. Thus, most companies are doing their best to cultivate positive organizational culture to attract young workers and increase their work output. Here are examples of companies that serve as role models in building a distinctive corporate culture:
1. Twitter
Twitter is one of the biggest tech firms worldwide that knows how to treat employees better. The company directs its effort to make employees happy every day. Free dialogues with executives, free foods, and gymnasiums, among others, are some of the conditions that keep employees smiling. Twitter is a learning-based working environment that cultivates cohesion among workers and executives. Thus, being one of the best working environments with unparalleled work output globally.
2. Zappos
Zappos is famous worldwide for producing quality shoes as well as its organizational culture. Its employee hiring process is quite different from other companies. Adaptation to the company culture is one of the criteria the company uses to consider new employees. The company offers the new employees $2000 to quit the company if they feel uncomfortable with the condition shortly after training. That shows how Zappos values organizational culture for an ultimate lead to happier workers and satisfied customers.
3. Southwest Airlines
The airline industry is one of the companies that require the best organizational culture. The airline industry deals with many customers daily. Hence, it needs craving for the best services for the customers. However, employees need happiness and collaboration for total commitment to their services. Southwest Airlines is one of the outstanding companies that do things differently. The company unifies the working team by communicating its common goals and visions. As a result, the company cultivates collaboration to ensure ultimate customer services and unwavering focus on the common objectives.
Companies must prioritize positive organizational culture to succeed in operations and work output. Organizations that do not embrace work-life balance should learn from the role models for better results. Adopting proper business culture should be when the business is still small to ensure that the culture strengthens during and after expansion.