
Topia is a digital platform that is helping companies create virtual culture. Many operations will continue to run with virtual employees long after the pandemic subsides. Video conferencing has made tasks doable, and teams can sync up with each other in a Zoom meeting whenever necessary. The need to have a brick-and-mortar station is slowly eroding for many business models, but one of the problems developing out of this work style is that coworkers are no longer connected.
In the past, bosses and managers could mingle with their fellow workers, and people could socialize around the water cooler and in the break room. Now that these daily meetings are becoming faint memories, companies struggle to create bonds and a sense of togetherness.
Topia is a unique system that brings together people in a fresh environment. The creator just started this tech company in the spring of 2020. The COVID-19 crisis has helped catapult it into the mainstream. It can be described as a blended social media that focuses on fostering and growing relationships with connected participants. On most traditional social media sites, it is easy to remain anonymous, but that is not the goal of this application.
This program is customizable. It uses video chat and make-believe scenes to create virtual breakrooms. For example, companies can have individuals meet up in a coffee house or New York City. There are dozens of venues to choose from. Once inside the system, users can join events or create their own. There are karaoke clubs, real estate groups, and other networking opportunities to join.
Business owners can create their own unique virtual club and let their employees interact as friends. The system gets about 10,000 hits a day, and as more people discover the relaxed nature of the site, the founder believes it will grow exponentially. A perfect storm is brewing for this type of application. It is a simple tool that allows people to have engaging face-to-face conversations.
The functions are easy to use. A broadcast mode allows the moderator to blast out a single message or several announcements to the group. This feature is useful for birthdays or other recognitions. The administrator of the account has the authority to control who is part of their conversation. Your boss can try out the program, and if it suits the company, leaders can build a community for a small monthly fee. Anyone can join and create their own space for free.
